MLS copy, fair housing compliance, and photo documentation — built for the NYC market
NYC real estate agents operate under some of the most layered disclosure and fair housing requirements in the country. New York's Property Condition Disclosure Act (NY Real Property Law § 462) governs seller disclosures; the New York State Human Rights Law (Executive Law § 296) adds protected classes beyond the federal Fair Housing Act, including sexual orientation, gender identity, and lawful source of income — source of income protections are particularly relevant for NYC rental listings. BuildMyListing generates MLS descriptions, fair housing compliance scans, virtual staging, and photo-pair disclosure documentation formatted for REBNY and the OneKey MLS.
Pricing: Starting $99/month
Time Required: 20 minutes per NYC listing
NYC listings face a uniquely complex compliance environment: New York State Human Rights Law adds protected classes beyond federal law (including source of income — a critical issue for rentals), and REBNY has specific listing submission standards. Writing compliant MLS copy while also staging, photographing, and documenting disclosures for a co-op in the West Village takes hours.
BuildMyListing generates NYC-ready listing descriptions, runs a compliance scan against New York State Human Rights Law extended protected classes, provides virtual staging for apartments and brownstones, and produces photo disclosure documentation formatted for OneKey MLS and REBNY submission.
Scans listing copy against 200+ fair housing language patterns — including New York State's extended protected classes (sexual orientation, gender identity, marital status, lawful source of income, military status). Source of income protection is especially critical for NYC rental listings under New York City Human Rights Law (NYC Admin. Code § 8-107).
Benefit: Catch compliance issues before REBNY or OneKey MLS submission
AI-generated MLS descriptions (150–250 words) calibrated for NYC property types — co-ops, condominiums, townhouses, brownstones, and multi-family. Includes board approval language for co-ops and common charge/maintenance fee framing for condos and co-ops.
Benefit: Buyer-appropriate copy for NYC's unique ownership structures
AI virtual staging for empty apartments, co-ops, and condos — furniture placement, decor, and styling optimized for compact NYC floor plans. Includes studio, one-bedroom, and open-concept loft configurations.
Benefit: Professional staging without the $1,500–$3,000 physical staging cost
Enhance listing photos (brightness, white balance, color) and generate original/enhanced photo pairs for disclosure. While New York State has not enacted an equivalent to California's AB 723 (Cal. Bus. & Prof. Code § 10087), photo disclosure best practices protect agents from misrepresentation claims under NY RPL § 443.
Benefit: Proactive disclosure that protects against buyer misrepresentation claims
Generate three headline variations, Instagram captions, Facebook post copy, and LinkedIn agent posts — all pre-scanned for fair housing language compliance under both federal and New York State standards.
Benefit: Social-ready copy that passes NY Human Rights Law review
Input the property type (co-op, condo, townhouse, brownstone, multi-family), address, bedrooms/bathrooms, square footage, monthly maintenance or common charges, and any board-approval requirements. Upload listing photos for enhancement and staging.
BuildMyListing writes MLS descriptions, headlines, and social copy; runs the NY Human Rights Law extended-class compliance scan; enhances photos; and generates virtual staging options. All outputs are reviewed by the agent before use.
Download the complete listing package — description copy, enhanced photos with disclosure pairs, social captions, and compliance scan report — formatted for REBNY or OneKey MLS submission.
Scenario: Agent listing a 2-bedroom pre-war co-op on the Upper West Side. Board package required. Property has original hardwood floors but vacant.
Process: Enter co-op details including monthly maintenance, board approval process, and building amenities. Upload vacant photos for virtual staging. Run compliance scan on MLS description. Generate co-op-specific copy that notes board requirements without discouraging protected-class buyers.
Compliance: NY Human Rights Law § 296 scan confirms no familial status, source of income, or national origin language issues. Photo disclosure pairs generated for enhanced images.
Scenario: Agent listing a three-family brownstone in Crown Heights. Two units occupied, one vacant. Complex pricing narrative.
Process: Generate separate descriptions for the building and the vacant unit. Virtual stage the vacant unit. Run compliance scan specifically for rental listing language — source of income protections under NYC Admin. Code § 8-107(5)(a)(1) prohibit discriminating against Section 8 voucher holders in NYC.
Compliance: Source of income language reviewed for compliance with NYC Human Rights Law. No language suggesting income source preferences passes the compliance scan.
Transform your listing photos with AI-powered enhancement and automatic AB 723 compliance tracking.
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